Mike C. is the DJ, host, and content creator of livestreams on his Twitch Affiliate channel with 3.3K followers and 41K page views across more than 1K hours streamed in the Music category on Twitch since April 2020. Deeply immersed in Twitch culture and its global Music and DJ community, he’s amassed a vast network of influential contacts on Twitch among broadcasters, moderators, and viewers.

Specializing in ‘80s, vinyl, and countdown shows, Mike was proud to be nominated for Best ’80s Streamer in the Twitch TV Awards 2021 presented by Twitch Partner @Amaniexperience. He is the co-creator of two successful and long-running collaborations with fellow Affiliate channels, weekly Be Kind Rewind every Wednesday with @GregCorner and @diasfunKofficial, and monthly New Wave Heartthrobs on last Mondays with @DJNeilArmstrong and @Les_The_DJ.

His streams have been raided by Twitch partners such as @francoisknyc, @Busdeez, @DJMarkOxford, @ThePartyRockaDJKevG, @VictoriaRawlins, @OnibabakoSushiTokyo, @NINAMENDOZA, @elhornet, and @Weird_Paul. He is a frequent participant in raid train events like Xambra Around The World, Old School Electronic Music Festival, Domingueira Sessions, Elvis/Bowie Birthday Bash, Analog Days, World Wax Web, AM Gold, and dozens more.

Music curation and selection is the core of Mike's expertise. Mike C. Music LLC is a boutique business providing customized music solutions for companies, venues, and events of all sizes. Applying entrepreneurship and industry expertise, Mike has secured major clients and repeat business by offering unique music supervision, playlist, and DJ services for high-profile music, media, fashion, and publishing entities, plus private parties and nightclubs.

Highlights include programming the in-store play music for all Tory Burch retail stores, as well as live DJing for shopping events at their flagship New York City location. Other prominent gigs include the wedding of Lisa Loeb (singer/songwriter) and Roey Hershkovitz (longtime Conan music supervisor), Rock Of Ages Broadway opening night and Tony Awards parties, and major live events for Wenner Media/Rolling Stone, The Nanny Diaries (film), Lucky magazine, New York Aquarium, Jameson, and scores of private clients.

At the dawn of the podcasting era, Mike C. also hosted, developed, and obtained clearances for use of all music on 10 episodes of Hoboken Rock City podcast.

An active Friday and Saturday night residency at Niagara nightclub in New York City since June 2021 builds on prior successes in residencies at other NYC nightspots such as Lady Stardust at 2A, Fontana's, Motor City Bar, and Manitoba’s.

Lengthy DJ residencies in New Jersey have included Northern Soul, Pilsener Haus & Biergarten, DC’s Tavern, The Goldhawk, and Maxwell's.

Other prominent NYC venues include Irving Plaza, Soho House, Edison Ballroom, and Metropolitan Pavilion.

In his recent role as Producer at The Orchard, Sony Music’s independent distribution wing, Mike Cimicata led initiatives that exceeded streaming and sales goals by 40 percent by creating compelling new digital and physical releases, compilations, and playlists. Creative strategies to monetize company-owned assets such as the catalogs of famed labels TVT, Truth & Soul, and Blind Pig, along with high-profile distributed label clients such as Wicked Cool and Fat Possum, were key elements of his execution.

As General Manager of The Orchard's high-margin joint venture with Little Steven Van Zandt's label Wicked Cool Records, Mike oversaw release marketing strategy and artist relations for a dynamic roster of rock bands like Jesse Malin, The Dollyrots, and Wyldlife. He enhanced the value of the company’s expanding film distribution business as the founding manager of The Orchard’s soundtracks imprint, producing original soundtrack albums for cinematic features such as American Animals, The Hero, and Hunt For The Wilderpeople.

Mike also spearheaded playlist curation and strategy to build brand awareness for the 16,000+ tracks controlled by The Orchard’s Owned and Operated Content team across all genres, analyzing streaming data to inform methodology and measure success. In addition, he supervised all editorial and creative elements of packaging and advertising, from copy, liner notes and credits to artist photos and imaging as well as corporate branding, collaborating with digital marketing to develop advertising content and strategy that identifies key opportunities to expand listenership and social media impact.

Prior to joining The Orchard staff, Mike mined Sony’s vast catalog to develop content for product lines under the Legacy Recordings umbrella which contributed a combined average of over $8 million in billing to the label per fiscal year. Conceptualized branding, artwork, cover design, and marketing copy for several hundred physical and digital compilation and reissue releases, including 65+ new titles in The Essential series – the best-selling catalog product line in music, with 20 million units sold – along with The Box Set Series (50+ titles) and The Classic Christmas Album (25+ titles), he established strong ties with artists and management as liaison between them and the label, achieving artist satisfaction with products while upholding company standards.

Providing thoughtful A&R research, curation and sequencing of repertoire for multi- and single-artist compilations while also writing liner notes essays for select projects, he sourced and negotiated rights to license thousands of archival images from photographers, agencies and collectors while guiding releases for many of the biggest-selling artists in music, including Elvis Presley, Aretha Franklin, Santana, Miles Davis, Billy Joel, Barbra Streisand, Wu-Tang Clan, Heart, Judas Priest, Luther Vandross, Sarah McLachlan, Dolly Parton, Neil Diamond, and more. He also commissioned and edited more than 100 liner notes essays, developing trusted creative relationships with respected writers and personalities such as Grammy® winners Peter Guralnick, Anthony DeCurtis, Lynell George and Robert Gordon, as well as Touré, Sylvie Simmons, Alan Light, Holly George-Warren, Bob Mehr, Billy Altman, and Lenny Kaye.

Mike previously was Editor at the RCA Music Group, where he oversaw all RCA Records editorial materials, including packaging for platinum albums by Christina Aguilera, Kelly Clarkson, Dave Matthews Band, Foo Fighters, and Avril Lavigne, expanding the scope of the position and making his first deep dives into catalog A&R by developing repertoire for dozens of digital compilations of frontline, on-roster artist material.

Commissioner and editor of more than 100 liner notes essays for Legacy Recordings releases, he developed trusted creative relationships with respected writers and personalities such as Grammy® winners Peter Guralnick, Anthony DeCurtis, Lynell George, Bob Mehr, and Robert Gordon, as well as Touré, Sylvie Simmons, Alan Light, Holly George-Warren, Billy Altman, and Lenny Kaye. He also edited liner notes essays written by David Bowie, Bono, Quentin Tarantino, and Nancy Sinatra.

Prior to that, he administered all RCA Records editorial materials, including platinum album packages and campaigns for Christina Aguilera, Kelly Clarkson, Dave Matthews Band, Foo Fighters, and Avril Lavigne, as well as managing advertising for the label’s full roster of artists during that time.